
10 May Bundaberg on the Rise: Why This Regional City Is Earning the Attention of Property Investors in 2025
While much of the media focus remains on capital cities, a quiet boom is building in one of Queensland’s most liveable and well-connected regional hubs: Bundaberg. Known for its coastal charm and iconic rum, Bundaberg is now making a name for itself in property investment circles thanks to a wave of major infrastructure projects and growing population appeal.
For investors seeking the next high-potential regional market, Property Finance Invest sees Bundaberg as a city that delivers the right mix of long-term growth prospects, liveability, and rental demand.
Bundaberg’s Future Unfolding: Infrastructure Paving the Way for Growth
Bundaberg is currently experiencing a transformational phase, led by a series of major infrastructure projects designed to support population growth, create jobs, and strengthen the local economy.
A standout among these is the Bundaberg Airport Expansion. This upgrade will enhance the city’s connectivity to key domestic hubs, making it easier for tourists, business travellers, and FIFO workers to access the region. The improved access is expected to boost local tourism, support business growth, and attract new residents all of which contribute to sustained property demand.
Healthcare investment is also playing a central role in Bundaberg’s growth story. The $100 million expansion of the Bundaberg Regional Hospital will not only improve access to medical services but also create a wave of employment opportunities in healthcare and allied industries. As seen in other regional centres, major health precincts tend to attract skilled workers, long-term residents, and families all of whom contribute to a stable and growing rental market.
Further transport and road upgrades are being rolled out across the region, including better links to the coast and enhancements to the Bundaberg Port, which supports the region’s vital agricultural exports. These improvements are helping Bundaberg capitalise on its strategic location and expand its role as a regional trade and logistics hub.
Bundaberg is also making major strides in renewable energy. The city is becoming a regional leader in large-scale solar projects, initiatives that not only deliver sustainable outcomes but also generate jobs and investment. This push towards green energy aligns with Australia’s broader clean transition, positioning Bundaberg as a future-focused, economically resilient city.
A Coastal Lifestyle That’s Hard to Beat
Beyond its infrastructure pipeline, Bundaberg has something many property markets lack: liveability.
The city offers a relaxed, coastal lifestyle with all the hallmarks of a desirable place to call home with pristine beaches, parklands, and access to world-class natural attractions like the Southern Great Barrier Reef. But what really sets Bundaberg apart is its strong community vibe. Families, retirees, and young professionals are drawn to the area’s affordability, friendly neighbourhoods, and outdoor lifestyle.
The cost of living remains significantly lower than in the capital cities, making home ownership more accessible and freeing up income for spending within the local economy. For investors, this affordability means entry into the market is achievable, while the long-term capital growth potential remains strong.
Weather is another drawcard. Bundaberg enjoys a subtropical climate, think warm summers and mild winters which supports an active, outdoor lifestyle year-round. These natural advantages are helping to attract a steady flow of new residents from both metropolitan Queensland and interstate.
What It Means for Property Investors
With major projects driving job creation and population growth, and lifestyle factors increasing demand from renters and buyers alike, Bundaberg is shaping up as a high-potential investment market.
The fundamentals are strong:
- Rising demand driven by population growth and infrastructure upgrades
- Affordable entry prices compared to coastal cities and metro areas
- Increasing rental demand from professionals, healthcare workers, and new arrivals
- Strong capital growth potential as development accelerates and the region gains further recognition
As more Australians look beyond the capital cities for affordable and rewarding property options, Bundaberg is ticking all the right boxes. At Property Finance Invest, we recognise it as a market driven by genuine growth fundamentals rather than hype—an important distinction for investors aiming to make smart, sustainable decisions. Through our investment services, we help clients navigate these opportunities with confidence and strategic insight.
Looking Ahead
In 2025 and beyond, Bundaberg’s appeal is only expected to grow. With billions of dollars being invested across healthcare, transport, aviation, and energy, as well as a lifestyle that continues to attract new residents, the city is laying the foundation for long-term economic and property market success.
Investors who act early are best positioned to capitalise on Bundaberg’s growth, especially while prices remain accessible and demand continues to rise. For those looking to diversify outside of crowded city markets, Bundaberg presents a compelling opportunity—a vibrant regional centre on the cusp of transformation.
At Property Finance Invest, we specialise in helping investors navigate emerging markets and make informed, strategic decisions. Contact us today to learn more about how you can take advantage of Bundaberg’s potential.